Francis Nayan
How to Write an Eye Opening Subject Line
While your subject line can make or break your open rate, it remains a small ingredient in your email. You have other email design...
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Francis Nayan
- Nov 23, 2020
- 2 min
Why You Should Segment Your Email List
Do you batch-and-blast? Buying an email list and blasting people with generic messages? Some email marketers send tons of emails to tons...
Francis Nayan
- Nov 9, 2020
- 4 min
5 Email Marketing Tips to Boost Your Conversion Rates
It’s infinitely important to recognize the relationship between strategies and tactics in email marketing. A strategy outlines the...
Francis Nayan
- Nov 9, 2020
- 2 min
Why Email Is Better Than Social Media
For every $1 you invest in email marketing, you get $42 in return. It’s very obvious why digital marketing experts favor email marketing...
Francis Nayan
- Nov 9, 2020
- 2 min
Newsletter Content Strategy for the Holidays
Holidays are great opportunity to make more sales and grow your brand in the process. This season is special, people have enough savings...
Francis Nayan
- Nov 2, 2020
- 2 min
Best Email Newsletter Ideas to Develop Your Brand
Every email newsletter you send to your customers will make or break your brand image in their minds. It's a big matter. The following...
Francis Nayan
- Nov 2, 2020
- 2 min
5 November Newsletter Ideas
The greatest email marketers are also the greatest planners. Planning a November newsletter is an exercise in holiday marketing. Why?...
Francis Nayan
- Sep 4, 2020
- 4 min
Why You Should Focus MORE On Email Marketing
Email is the engine of any successful digital marketing strategy. One well-planned and well-executed email marketing campaign is enough...
Francis Nayan
- Aug 7, 2020
- 2 min
Tom Cruise Marketing or Something
Today's email is about how Tom Cruise's movie, Top Gun, is a purrrrfect example of marketing that you should implement into your business...
Francis Nayan
- Aug 7, 2020
- 3 min
Marketing Incest
It sounds disgusting, but it's an actual epidemic plaguing the business world today... Seriously, every time I see this happening I feel...
Francis Nayan
- Aug 7, 2020
- 3 min
A Yelling Match With A Client
You may have noticed that I'm not exactly a branding expert... I mean, my emails are wicked boring, right? Actually, there's a good...
Francis Nayan
- Aug 7, 2020
- 3 min
3 Non-Copywriting Books For Better Copy
One of the best things you could ever do to improve your copy is to obviously READ great copy. That's obvious. Yet, one of the biggest...
Francis Nayan
- Aug 7, 2020
- 3 min
The Walking Dead's Email Marketing Secret
"The Walking Dead is the greatest show on TV ever!" - Francis in 2014 probably. Honestly, The Walking Dead in 2020 makes me wish there...
Francis Nayan
- Aug 7, 2020
- 3 min
On the couch with another copywriter
You think you really know someone... You assume totally 'get' that person... You imagine that they'll never do something so surprising...
Francis Nayan
- Jun 1, 2020
- 3 min
How Disappointing My Parents Made Be A Better Copywriter
It's time to roll. I just finished one heck of a weekend battling constant migraines, massive UN-motivation, and the slight touch of the...
Francis Nayan
- Jun 1, 2020
- 2 min
Arguing With My Girlfriend Made Me A Better Copywriter
Just last night, my girlfriend and I had one those stupid boyfriend/girlfriend arguments that are just so lame it makes you cringe when...
Francis Nayan
- May 25, 2020
- 3 min
How Dennis Rodman Taught Me To Write Better Copy
Ex-Mr. Prime Carmen Electra can teach you a lot of marketing and bettering your craft. If you're like me and a lot of other people, then...
Francis Nayan
- May 22, 2020
- 3 min
What Tiger King Taught Me About Marketing
If you haven't seen or even heard of Netflix's latest "groundbreaking drama", Tiger King, then you've been living under a rock since the...
Francis Nayan
- May 18, 2020
- 17 min
5 Dynamic Strategies To Become A Superstar Freelancer In 2020
DISCLAIMER: This is a 17-minute read. Do you ever ask yourself why all these multi-billion-dollar industries disappear, especially when...
Francis Nayan
- May 14, 2020
- 3 min
Justin Bieber's Secret To Legendary Email Strategy
In 2009, a barely pre-pubescent Justin Bieber released a single that shot himself straight into the hearts of young girls and made him...